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Brand Characters — how-to
Train a LoRA. Get a character that shows up consistently across every video, ad, and email.
<p>Upload 8-20 reference photos. We train a Replicate flux-dev LoRA in the background — about $5, ~15 minutes. The character then anchors every downstream generation: creative, sales video scenes, Remix Lab compositions. Same face, every time.</p>
<h2>What it does
- Replicate flux-dev LoRA fine-tuning
- Multi-angle reference upload
- Identity-locked across scenes
- Powers Remix Lab one-click subjects
- Per-character cost & training status
- Manual fallback for users without LoRA training</h2>
<h2>How to use it
1. Open a Brand Profile and add a Brand Character.
2. Upload reference photos and start training (a one-time LoRA, ~$5).
3. Optionally record voice samples to clone the character's voice.
4. Once ready, use the character in videos, ads, and personalized email.</h2>
<h2>Good to know
- <strong>Available on:</strong> Starter, Growth, Scale
- <strong>Connected tools:</strong> Replicate (fast-flux-trainer + flux-dev inference), ElevenLabs (Instant Voice Cloning + TTS)
- <strong>Find it in the app:</strong> open `/brand_profiles`
- Training is one-time; after that the same face/voice is reusable everywhere.
- Voice cloning needs your consent and a few clean samples.</h2>