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Set up your Brand Profile
Your Brand Profile is the spine every AI generator reads from. Set it up once.
<p>A <strong>Brand Profile</strong> is the single source of truth for your brand voice. Setting it up well makes every downstream generation — sales videos, ad creative, blog drafts, sequence copy — sound like <em>you</em>.</p>
<h2>How to set it up
1. Open <strong>Brand Profiles</strong> and choose <strong>Create a profile</strong>.
2. Paste your website URL. OCCS crawls the site and auto-fills your colors, typography, tone, audience, and value propositions.
3. Review the extracted fields and edit anything that's off — the tone-of-voice signature especially.
4. Confirm the profile. It's now wired into every AI surface.</h2>
<h2>Tips
- You can keep <strong>multiple brand profiles</strong> in one workspace (e.g. for sub-brands) and pick which one a campaign uses.
- Upload brand assets (logos, b-roll, reference images) to the per-brand <strong>asset library</strong> so generators can reuse them.
- Update the profile any time — changes flow through to new generations automatically.</h2>